Traditional retail fights back

It is no surprise that the percentage of retail sales growing the fastest since 2015 is online sales. What is more interesting is that it is multi-channel online sales which is the biggest and has grown the fastest. READ MORE 

Instagram Launches 'Checkout on Instagram' to Facilitate In-App Shopping

After edging towards eCommerce for some time, and evolving its various tools to better facilitate on-platform shopping, Instagram is now taking the next step with the introduction of a new checkout option in the app. READ MORE 

7 Facebook Messenger Marketing Tips From the Pros

Are you using Facebook Messenger in your marketing? Looking for tips to improve your Messenger bot experience? In this article, seven leading Facebook Messenger marketing experts share their top tips for improving your Messenger performance. READ MORE 

Disruptive Digital Transformation: Headache, Opportunity, Or Both?

While talk about digital transformation has been plentiful, the actual “doing” aspect has been noticeably absent as it becomes clear that to succeed the solution is not about technology only, but also the people and the processes. READ MORE  

Facebook's Phasing Out its Ad Relevance Score, Removing Six Ad Metrics

Facebook has announced that it will remove its Ad Relevance Score as part of a broader switch to more granular, relevant ad metrics to help improve performance. READ MORE 

CONNEC+ BLOG - Hello Email, My Old Friend

Often overlooked, but not to be forgotten, email marketing is the hidden gem in your promotional toolbox. Find out our top tips for email marketing success in this weeks blog. READ MORE 

Inside Cue's frictionless retail ecosystem

Australian retailer Cue has come a long way since 1968. As it celebrates its 50th year of operation, Cue’s chief information officer Shane Lenton has opened up about the complex web of technology that supports the company’s continued success. READ MORE

The Non-Writers' Guide To Writing Better Social Media Copy

Today you’re expected to be a social media marketer in addition to whatever business you’ve started and to be successful you need to engage through great copy. Don't worry, we've got your back with this great article. READ MORE

Retailers gather for insights at NZ Retail and The Register's breakfast

NZ Retail and The Register’s sales and marketing breakfast saw dozens of Kiwi retailers come together to network, sharing tips and tricks and absorbing expert advice to help them navigate retail’s turbulent environment. READ MORE