Business News & Articles for the week ending 5 July

To thrive in today’s new normal, CMOs need to address these digital skills gaps first
COVID-19 has altered the way we do business for good. Prepared or not, the pandemic has accelerated the digital transformations of every kind of business and it’s unlikely we’ll revert back to the way things were pre-quarantine https://bit.ly/2Zbx90g
COVID-19 has changed the future of retail: there’s plenty more automation in store
COVID-19 has changed retail. And the principal change is a matter of pace. COVID-19 has turbocharged the shift to online shopping. Even as social-distancing rules ease, this trend will consolidate. And there is one clear winner, small independent retailers, but they’ll still need to sort out their online shopping experience - https://bit.ly/2ZAGgrN
The July Content Guide
If you’re looking for ways to create engaging social media posts easily, then you can’t look past our July Content Guide. We’ve done all the hard work for you by researching, checking and double-checking weird holidays and celebration days to make it easy-peasy for you to get inspiration to fill your content calendar for July. Keep on reading for a full selection of daily, weekly and monthly ideas to get you excited. We’ve also included marketing tips and the good hashtags to get you going. Download it now and get planning - https://bit.ly/3g98tfO
Sprout Social Index 2020: Above & Beyond
Social data can help social marketers identify which platforms are gaining traction with their audience—and which ones to avoid. The majority of both social marketers (74%) and consumers (68%) said they planned to use Facebook more in the coming year. Get ready to do a data dance https://bit.ly/2LogQre
What Does Working Remotely Mean for the Planet?
Shopify has announced that it was now a digital-by-default company, ie: no offices will reopen until 2021. And this has raised a big question. What does going digital mean for the company’s carbon emissions? https://bit.ly/2NFJPap
Social Spotlight: The Trevor Project and how to establish, evolve and empower your community
To Solve Big Problems, Look for Small Wins
There is a difference between caring deeply & moving recklessly, between facing up to dire problems & taking unwise risks. Amidst this crisis, leaders should give themselves permission to focus on the power of small wins https://bit.ly/2ZnHYfH
Instagram Will Enable New Advertisers to Create Ads Without Linking to a Facebook Page
In an interesting move from Facebook, Facebook is testing creating Instagram ads without having a presence on Facebook. But only if you are promoting a post from your Instagram business account for the first time https://bit.ly/2CycWdx