The lean social team: How Sprout powers efficiency for social marketers and proves their ROI

Whether you’re on a small social team or it’s just you, your time is money. If you’re part of a lean social team, then organization, automation and efficiency are key! https://bit.ly/2EFZVQx

Naughty or Nice, What List Is Your Website On This Christmas? 

It may only be October but the tinsel is being hung and the carols will be ringing loud through the airwaves in no time so if you don't have your online store ship shape, you may miss out on the all-important Christmas dollar. This week's blog looks at getting your website on the nice list https://bit.ly/35lMmPE

Actionable Ways to Prepare for the 2020 Holiday Season

As we enter the final three months of the year, it’s important to stay ahead of the upcoming holiday season. For this, retailers should plan early, prioritise online efforts and capitalise on the time of year https://bit.ly/33ulEo2

Integrating organic and paid for a powerful LinkedIn social media strategy

Building a strong organic LinkedIn strategy is still an essential foundation for success on the platform. However, the key to getting the most from LinkedIn is marrying your organic and paid strategies https://bit.ly/3l7aTOF

Profit with a Purpose: Meet 9 Socially Responsible Founders Creating Change Through Business

Beyond the products and services they sell, founders of socially responsible businesses and social enterprises are building for the future by creating systems that create change https://bit.ly/3jpgkI6

A Beginner’s Guide to Using Google Ads (Previously Google Adwords)

People use Google to search 3.5 billion times a day. Each search offers opportunities for you to get your brand in front of more users. This means increasing leads, conversions, and sales. That’s where Google Ads comes in https://bit.ly/2YJDOwJ

How Buyer Personas Can Help You Convert Customers During the Holidays

With the right buyer personas you can tailor your product assortment, promotion, content, and messaging to your audience so you deliver relevant, compelling messages and experiences that ultimately drive sales https://bit.ly/30waDAy

Nearly half of consumers will try new brands if the ad is relevant

Before diverting all their marketing dollars to video-based social media, marketers ought to remember that context matters. According to DoubleVerify, 69% of consumers are more likely to view an ad if it's relevant to the context https://bit.ly/3cBH0Tu

Five stats to improve your 2021 marketing strategy

Though none of us can predict what will transpire in the new year, we can apply what we’ve learned from 2020 towards our future strategies and strengthen your brand’s relationship with consumers https://bit.ly/3huXfT8

October Content Guide

October, it’s a time for warmer temperatures and the promise that Spring brings, and new social media post topics! To help you get started on filling out your social media calendar, we’ve pulled together some holidays for you to use and to help get your content trending https://bit.ly/36rv7ye

October Training - Sending Traffic To You Website

You can have the best website with the sleekest design, most intuitive interface, and best content in the industry, but it’s all for naught if you don’t have people visiting the site. Thus traffic becomes one of the most important elements of successful digital marketing. The question is, where do you start? https://bit.ly/36rv7ye