Weekly News Takeouts - 6 December 2020

From reporting to analysis: How storytelling with data helps secure executive buy-in
Social media relies on human networks, open communication and connections. As a social expert, you already have storytelling skills. Let’s talk about how to incorporate them into your approach to reporting and analysis https://bit.ly/2TA5gvV
How Brands Can Prepare for the Biggest Digital Holiday Season to Date
As we enter what many expect to be the largest digital holiday season yet, brands must be on the right side of change to capitalise on the busy shopping season. This holiday season will likely set the stage for the future of retail https://bit.ly/36hWcU7
‘Blue beauty’ becomes the latest sustainability offshoot among brands
This year, the beauty industry began in earnest to make sustainability a priority. And, as a vast and complex undertaking, many brands have concentrated their efforts on what has become known as blue beauty https://bit.ly/37gZkiu
Content Curation: How to Do It the Right Way (Plus Tips and Tools)
Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise https://bit.ly/2xBVzTM
Product Pages: 16 Best-in-Class Examples and Why They Work
When designing an online store, a lot of focus goes into the homepage—after all, it’s the first thing visitors see when they arrive. But the real goal of any ecommerce website is sales, and there’s no way you’ll achieve that without stellar product pages https://bit.ly/2KJZYgF
How Online Brands Can Set Shipping Expectations With Their Customers: Tips and Examples
How Will You Be Using Video In Your Customer Experience Mix In 2021?
Over the last few months, video has proved itself useful particularly in both delivering engaging and personalized experiences as well as bridging the emerging empathy gap, between brands and their customers, that the pandemic has exposed https://bit.ly/3lmAQcy
Christmas Content Ideas Guide
Creating content doesn’t have to be hard. In fact, it’s one of the easiest ways to connect with your followers, especially during the holidays. Step out of your usual boundaries and go above and beyond to entertain your followers while getting great results for your business. Download our 100 Christmas content ideas and blow those holiday goals out of the water! https://bit.ly/3kKI22Q
Christmas Resource Centre
December Content Guide
We get it, you're busy. And we also know that social media is sometimes the thing that has to give. But it doesn't have to be that way. If you're not in the position to call in the experts, you can take expert advice. And our advice is simple, plan, plan and plan some more https://bit.ly/32vBJYp
December Training - Planning
We get it, you're busy. And we also know that social media is sometimes the thing that has to give. But it doesn't have to be that way. If you're not in the position to call in the experts, you can take expert advice. And our advice is simple, plan, plan and plan some more https://bit.ly/32vBJYp
Planning for Retail Success in 2021
There hardly seems time to review your year and plan for next. But failure to understand your previous year’s business performance and plan for the coming year can only lead to achieving the same results you always have, it’s the old "if you always do what you have always done, you will always get the same results" https://bit.ly/2A9N7zA
7 Graphic Design Trends That Will Dominate 2021
With so many large scale changes in the world over the past year, brands haven’t been able to take many design risks this year. They also have to do a lot more with less this year. So the trends point to graphic design relying on old favorites like muted color palettes, serif fonts, and simple data visualisations for clear communication. Things that invoke a sense of calm, understanding, and positivity in an ultra chaotic world. Bold colors, brash fonts, and in your face marketing isn’t going to work now and into the future, as consumers look for a state of calm. What graphic design trends will dominate in 2021? Check out some of the biggest graphic design trends https://bit.ly/39ckKQr
Social Media Trends to watch 2021
To succeed in 2021, consumers need to be at the center of your marketing strategy. The idiom “the consumer is king” may be cliché, but it is more relevant than before. The brands that fully understand their consumers—their motivations, needs, conversations— and take decisive actions based on those insights, will be the ones that survive the turbulence ahead. Now is the time to listen to the customer voice and turn it into brand success for 2021. Yes, your 2021 social strategy starts with listening, listening some more and yes listening more closely. Check out the social media trends to watch in 2021 https://bit.ly/3otdljQ
9 stunning web design trends for 2021
Each year’s web design trends promise to beam us into the sci-fi future of our dreams, given that they are based in technology. But 2021’s web design trends appear to share a common theme: rather than aspiring to hi-tech fantasy, web designers are seeking new heights of realism. They are blending the digital and the ordinary like never before, and it reflects just how much a part of everyday life websites have become. In this way, the 9 web design trends for 2021 are literally breathing life into the digital world. Read what the trends are https://bit.ly/36rHAln