Sunday Brunch Business News - 8 December

Watch Global BFCM Sales in Real-Time with Shopify’s Live Map
We could watch this all day! While Black Friday and Cyber Monday may not be your bag, it appears customers love it! Shopify's Live Map tracks worldwide Black Friday Cyber Monday sales made on the Shopify platform in real-time. READ MORE
How Mobile Ads Are Powering a Social Commerce Surge This Holiday Season
Mobile platforms are the biggest driver of social commerce, so it stands to reason that shopping on social media is set to surge this holiday season as consumers are given additional ways to buy things on their smartphones - READ MORE
The Holidays Are Here. Is Your Online Business Ready?
The holiday shopping season is often the most profitable time of year for retail businesses. If you run an e-commerce business, you won’t have to worry about hanging garland and twinkle lights, but you will have to prepare for the influx of holiday shoppers. Do what you can to lure them to your digital doorstep and make sure your site is ready to handle the increase in traffic? READ MORE
Social Spotlight: Everlane and the Impact of Zero Impact
Fashion brand Everlane uses social not for flashy content meant solely to sell, but for deep and authentic storytelling about the purpose-driven business it’s built READ MORE
Twitter Will Soon Be Deleting Some Of Your Followers…And Other Small Business Tech News
LVMH Buys Tiffany & Co for $23 Billion to ‘Restore its Lustre’
Jewellery brand, Tiffany & Co, has been acquired by LVMH for $23 billion in the conglomerate’s largest purchase to date. This acquisition aims to ‘restore the lustre’ that Tiffany has been losing for some time READ MORE
Gem Retail Hotlist: BP's seamless technology
BP's BPMe app won it the 'Hottest use of in-store tech' award at the 2019 Gem Retail Hotlist. BP’s aim with BPMe is to make a customer’s experience with them more effortless and enjoyable, and it's getting the thumbs up. READ MORE
The 27-Point Checklist to Prepare Your Store for Holiday Season
Last year, over $1.5 billion was collectively sold by Shopify merchants around the world during BFCM—and shoppers spent billions more throughout the four-day event at businesses of all shapes and sizes. Successfully navigating Black Friday Cyber Monday can be stressful for many store owners as they ready their campaigns and prepare their business for an influx of traffic, sales, orders to fulfill, and support requests. If you want to get in on this year’s biggest shopping weekend, now is the time to start planning. READ MORE AND DOWNLOAD CHECKLIST
Christmas Content Guide
Creating content doesn’t have to be hard. In fact, it’s one of the easiest ways to connect with your followers, especially during the holidays. Step out of your usual boundaries and go above and beyond to entertain your followers while getting great results for your business. DOWNLOAD OUR CHRISTMAS CONTENT GUIDE