Facebook Releases New Guide on Creating More Effective Stories [Infographic]

Whether you like them or not, Stories are on the rise and have grown to become a key social media content option. Facebook alone now sees more than 1.25 billion people using the Stories options across its family of apps every day. So what makes a good brand story, and what are the key elements you should focus on to ensure your stories stand out? READ MORE 

How on-trend is your retail business?

New insights from a Visa survey point towards, not a decline in retail, but a repositioning. The insights highlight five evolving trends emerging from savvy retailers around the world. The Register showcases these global trends and looked at how they are playing out with merchants in New Zealand. READ MORE

Icebreaker unveils new store concept

We love the look of Icebreakers new Queenstown store. The new store format presents the brand as more than just clothing on a rack but as a truly memorable experience and we think they have nailed it. READ MORE 

Facebook's Testing New Font Style Options for Posts

Sitting on the fence on this one. What are your thoughts? Personalisation or an increase at the "visual noise" of your Facebook feed? According to reports, Facebook is now testing a new 'Text effects' option for News Feed posts which would enable users to apply a range of stylized text types within their Facebook updates. READ MORE 

Are you the leader you set out to be?

Retail commentator Dave Farrell invites readers to consider, do others see you as the leader that you perceive yourself? READ MORE